GIRL Beer Co.
Graphic Design, Typography, Strategy
I designed a beer brand for clubbers—a space where no popular beer truly fit in.
Inspired by Boiler Room sets, I aimed to capture the raw energy of the scene.
The typeface/logo was designed to mimic audio levels, taking up bold space on the front of the can.
The name "Girl" came simply because it sounded cool, looked dope on a can, and made people say, “I’ll have a Girl” when ordering lol.
Each can and box reflects a club mood, brought to life.